The launch of the new umbrella trade body shortly before ILMC sees the UK’s live music business able to speak with one voice for the first time in its history. The umbrella organisation, the membership of which is made up of the various trade associations in the business, has already achieved results lobbying for government support, campaigning for the sector, and more recently working to unravel the challenges posed by Brexit. This 30-minute session will see several association heads and LIVE members explain the aims of the new organisation, and the roadmap over the next 12 months.